GameSquare Esports launches content material studio with former FaZe Extended family VP

Esports and gaming corporate GameSquare Esports has introduced the release of Fourth Body Studios, a content-focused studio led by way of former FaZe Extended family Vice President of Content material Oluwafemi ‘Femi’ Okusanya. 

The brand new studio, based totally in Los Angeles, is anticipated to broaden ingenious content material answers for manufacturers and shoppers throughout a lot of industries. This contains gaming, sports activities, model and client merchandise. Former 100 Thieves Vice President of Advertising, Mark Rasoul, will act as a Strategic Logo Advisor for the brand new corporate. 

Fourth Frame Studios
Symbol credit score: Fourth Body Studios

RELATED: GameSquare appoints Lauren Baines as Head of European Sales

The brand new industry arm of GameSquare Esports will search to leverage the information the corporate has obtained via its esports and gaming ventures to supply content material manufacturing for shoppers.

The studio will glance to supply ingenious sources and manufacturing products and services. This contains developing long-form and short-form video content material, curating and executing in-person occasions, in addition to designing AR and VR environments inside the metaverse.

Femi Okusanya, Head of Studio, Fourth Body Studios, stated: “With an unmatched skill to connect to early life tradition and get entry to to an infinite community of gifted creators, Fourth Body Studios is located to shake up the virtual content material house in a big means. We’re dedicated to telling tales from other issues of view and developing culturally impactful leisure this is consultant of players and their broader pursuits.”

It has additionally been published that actor Jordan Fisher will function Fourth Body Studios’ Ingenious Marketing consultant for Authentic IP Building.

GameSquare is most commonly referred to as the owner of American esports organisation Complexity Gaming, esports company Code Pink Esports and Chinese language esports organisation LGD Gaming. Previous this 12 months, the corporate appointed Lauren Baines as its new Head of European Sales.

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GameSquare’s CEO, Justin Kenna, added: “We known an opening out there between high-end, strategic content material manufacturing wishes from manufacturers and in-depth, in-house wisdom of easy methods to keep related among hard-to-reach audiences equivalent to players.”

Esports Insider says: The brand new undertaking from GameSquare is an excessively good move. The corporate already has esports organisations and businesses beneath its umbrella, and a specialized content material corporate can leverage all knowledge and revel in to offer a strong movement of income. 

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